Digital Marketing Agency for Firearms, Hunting & Outdoor Brands
Marketing Built by Shooters, Hunters, and Outdoor Enthusiasts Who Live This Lifestyle – and Know How to Grow It.
Trusted by brands across the firearms, hunting, and outdoor industries.
Our Story didn’t start in an office. It started on the sales floor.
Back in 2018, our founder was working for a firearms manufacturer and realized something most people in this industry eventually do: no matter how good your product is, it won’t sell if people don’t know about it. With no marketing team to lean on, he decided to learn the craft himself — studying strategy, testing campaigns, and learning what actually moves the needle inside restricted industries.
Those lessons turned into results, and those results turned into something bigger. By 2020, what began as one person figuring it out for a single brand had become The Coutts Agency — a full-service marketing team built for the firearms, hunting, and outdoor industries.
Today, that same hands-on mindset drives everything we do. We’ve built an agency around real experience, clear communication, and measurable growth — designed for the brands and industries we know best.
Our tagline, Armed Marketing Professionals, reflects more than our roots in the firearms and hunting industries. It’s a mindset built on discipline, ownership, and a deep respect for freedom — the same values shared by the outdoor brands we serve.
In 2018, our founder worked for a firearms manufacturer and realized a simple truth: great products don’t sell themselves. With no marketing team to lean on, he learned every part of the craft firsthand — from SEO and email to paid ads and content production.
By 2020, those lessons became The Coutts Agency — a full-service team built to help firearms, hunting, and outdoor brands grow through authentic, measurable marketing.
We’re not outsiders learning your market — we’re part of it.
What We Do
We deliver complete marketing systems and premium single services designed for one thing: sustainable growth.
Whether you need an all-in-one solution or help solving a specific problem, our team combines data-driven strategy, real communication, and execution that actually works.
We deliver complete marketing systems and premium single services that help brands grow the right way.
Who We Serve
We partner with brands that build products for freedom, performance, and adventure. From firearms manufacturers to hunting brands and outdoor gear innovators, our partners all share one thing in common:
They create for people who live what they sell.
We partner with manufacturers and product brands built around performance, freedom, and adventure.
HUNTING INDUSTRY
For brands grounded in tradition, credibility, and community.
OUTDOORS INDUSTRY
For the makers and explorers shaping what’s next.
Why Partners Choose The Coutts Agency
We believe marketing should feel as genuine as the brands it represents.
That’s why our partnerships are rooted in authenticity, accountability, and long-term success.
What Sets Us Apart:
Industry-Native Expertise
We live the lifestyle your customers do.
Compliance & Credibility
Proven experience marketing inside restricted industries.
Sustainable Growth Systems
Strategy built for steady, compounding performance.
Transparent Reporting
Data you can understand, insights you can act on.
Real Communication
We operate like a true extension of your team.
Industry-Native Expertise
We live this lifestyle every day.
Compliance & Credibility
Proven strategies for restricted industries.
Steady, Sustainable Growth
Real strategy, not empty hype.
Transparent Reporting
Clear data, honest communication.
Our Mission & Core Values
Mission
We are Armed Marketing Professionals, bringing the same passion we have for shooting, hunting, and the outdoors into our craft.
With credibility and expertise, we help brands grow authentically—building connections that secure and expand the freedoms we’re blessed with.
What Our Partners Say
Ready to Partner With Armed Marketing Professionals?
If your brand belongs in the firearms, hunting, or outdoor industries, and you’re ready to grow with a team who actually lives this life, let’s talk.
